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18

Meet Marcus, Goldman Sachs’s Online Lender for the Masses

By Tony Seruga

Soon you will be able borrow money from a bank called Marcus.

Goldman Sachs, which has been rolling out its first foray into banking for the little guy, is going back to its history to name its big new push: an online lender for the masses.

After much internal discussion, the Wall Street firm has decided to call the retail banking operation Marcus — the first name of the company’s founder, Marcus Goldman.

Joseph, the first name of Mr. Goldman’s business partner, Joseph Sachs, lost out. (The two men met as youths in Germany before immigrating to the United States in the 1840s.)

Marcus is expected to be officially unveiled when the bank is ready to roll out the offering, most likely in October, according to people who were briefed on the plans…

Meet Marcus, Goldman Sachs’s Online Lender for the Masses

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