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A Former Private Equity Dealmaker Takes His Restaurant Group International

By Tony Seruga

Juan Santa Cruz started his restaurant chain in Buenos Aires. Now he’s in London, too

Juan Santa Cruz was born in Chile and went to university in Boston before joining Bankers Trust.

Source: Casa Cruz via Bloomberg

Juan Santa Cruz was working in private equity for the Exxel Group in Buenos Aires in 2001 when economic crisis in Argentina forced him to reassess his career path.

“I had been living in this whirlwind of deals and adrenalin, and I was quite good at it, but I realized it wasn’t really my true passion,” he says in an interview at Casa Cruz, the bar and restaurant he opened this month in London’s Notting Hill.

Born in Chile, raised in Uruguay, and schooled in Switzerland, he’d gone directly into banking from university in Boston. He joined Bankers Trust, working on Latin American leveraged buyouts, before making the move to Exxel in Argentina…

A Former Private Equity Dealmaker Takes His Restaurant Group International

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