Nov
02
My Five Nights at a $20 Billion Startup’s Dorm-Like Apartment
ByWeWork hoped its co-living apartments would be its next big thing. But growth has been slow.
In 2014, WeWork told its investors that its next big thing would be a product called WeLive: a dorm-like apartment that applies the company’s success in providing office space to the home life. Investors were told there would be 34 WeLive locations by the end of 2017; today, there are just two. This week on Decrypted, Bloomberg Technology’s Ellen Huet spends five nights at a WeLive apartment in New York to figure out why growth has come so slow, and what that means for the future of this $20 billion startup…
