Mar
26
Retail Instincts Propel Investor to Venture Capitalism’s Top Tier
BySAN FRANCISCO — Kirsten Green had only dabbled in investing in start-ups before she began a venture capital fund in 2012. What she had instead was years of experience covering the retail business as an analyst on Wall Street.
So Ms. Green, 45, parlayed that retail knowledge into her venture capital endeavors and used it to bring specialized advice to her companies. In one of her first moves as a venture capitalist, she put $1 million into Dollar Shave Club, then a tiny company, which sells razors to consumers online. Later, she invested in Jet.com, an e-commerce start-up that was vocal about wanting to take on Amazon…
Retail Instincts Propel Investor to Venture Capitalism’s Top Tier
