Sep
22
Want to Change Banking Culture? Stop Talking About Cross-Selling
By
Wells Fargo employees opened roughly 1.5 million bank accounts and applied for 565,000 credit cards that may not have been authorized by their customers, regulators said. CreditEric Thayer/Bloomberg
Bankers love the phrase “cross-sell.” I don’t.
As a matter of fact, I propose a moratorium on using the phrase as a way to stop future abuses like the creation of 1.5 million accounts at Wells Fargo that may or may not have been authorized by customers.
I feel so strongly about this that I never once used it during my decade-long career as the head of a major wealth management business…
Want to Change Banking Culture? Stop Talking About Cross-Selling
